Ventures
Research opportunities and validate ideas through Discovery. Turn market signals into briefs you can inspect before deciding what to build.
Explore VenturesAn AI team for your search performance.
A six-role team for your connected domains: AI analysis, research, strategy and content, followed by optimization and monitoring. Work from real search and analytics data, review proposed changes and measure the next cycle.
The AI workflow
From your goal to work you can review.
You direct
Your site and search data
Connect relevant Search Console and analytics properties and set the site’s priorities.
AI works
Analysis → content → optimization
AI agents investigate opportunities, prepare a strategy and draft supported page improvements.
You inspect
Changes and their impact
Review proposals, deployment controls and the measurements used to assess the result.
AI analysts start with your actual search data
Connect your domain’s Search Console and Google Analytics data. The Analyst studies queries, pages, impressions, clicks and engagement to identify where performance needs attention. Research investigates relevant opportunities; the reports carry the evidence into the next stage. A page that gets seen but rarely clicked needs a different response from a page that attracts visitors who immediately leave.
Search ConsoleWhich queries and pages get impressions, clicks and search visibility?
Google AnalyticsWhat happens after people arrive: engagement, traffic sources and landing pages?
Analyst → ResearchInvestigate the pages and queries that need a closer look.
Your connected properties provide the measurements. This diagram illustrates the process.
Strategy and Content turn findings into a proposal
The Strategy agent prioritizes work from the research and past results. The Content agent prepares copy and metadata around those priorities. Reports explain which page to change, what to change and why, so you can review a concrete proposal alongside the evidence. Prior-cycle notes help the team account for work that has already been tried.
FindingA relevant query reaches the page, but its title does not explain the offer clearly.
StrategyPrioritize the page and define the intended improvement.
ContentDraft a clearer title, description or on-page copy for review.
An example proposal, not a claim about a connected website or its results.
Six roles, with a defined handoff
Analyst, Research, Strategy and Content carry out the AI research and writing. Optimizer and Monitor add automated analysis: identifying click-through-rate gaps, preparing supported metadata actions and checking the site after changes. These roles appear in the SEO pipeline, with run details and reports you can inspect. Applying an action follows the separate executor and your configured controls.
Analyst → ResearchUnderstand the performance and investigate the opportunity.
Strategy → ContentPrioritize the work and prepare the proposed changes.
Optimizer → MonitorSurface supported actions, then check availability and performance.
The six roles combine AI analysis and writing with automated optimization and monitoring.
Measure the next cycle against what changed
Run a task once or configure a schedule for the selected domain and agents. Review proposed actions and use the supported application controls; the executor verifies applied changes and can roll them back when verification fails. Monitoring and impact reports compare subsequent data with the baseline. The next cycle can use those findings when choosing what to try next.
BeforeRecord the page, proposal and performance baseline.
Apply & verifyUse the configured action controls and check the live result.
AfterInspect monitoring and available 7-day and 14-day impact measurements.
Measurement windows need time and sufficient data. Changes do not guarantee higher rankings.
Explore what’s next.
See all teams
Social
Research, draft, schedule and manage social content across the platforms you connect.
Explore Social
Advertising
Connect advertising accounts, create campaign material and turn performance findings into reviewed changes.
Explore AdvertisingQuestions & answers
A little clarity before you start.
Which roles are in the SEO team?
Analyst, Research, Strategy, Content, Optimizer and Monitor. AI agents handle the research and writing; automated optimizer and monitor roles add action proposals and checks.
What should I connect first?
Select the domain and connect the relevant Search Console and Google Analytics properties. The reports depend on the data available for that domain.
Can I review changes before they reach the site?
Review the reports and proposed actions, and configure the application controls for the workflow. Applying a change also requires the relevant site access and supported action.
Can the team work on a schedule?
The SEO task controls support scheduled runs with selected domains and agents. Inspect run history and adjust or stop the schedule when needed.
How do I know whether a change helped?
Compare monitoring and impact reports with the baseline, allowing enough time and traffic for the measurement window. Improved rankings, clicks or conversions are not guaranteed.
Can I use the team with an existing website?
Start by connecting the domain and its relevant analytics properties. Analysis uses the available data; applying changes also requires supported site access and an applicable action.
What if my site has little search or traffic data?
The agents have less evidence to work with. Check that the correct properties are connected and collecting data, and treat recommendations based on a small sample accordingly.
Do I need to run every SEO agent each time?
The task controls let you select domains and agents for a run. Use a focused role for a specific question, or the broader pipeline when you need analysis, research and content recommendations together.
What will you make?
Create a build, or put a specialist team to work on your next task.